Search Engine Marketing (SEM) is the practice of marketing your business using paid advertisements which appear on search engine results pages (SERPs). No other advertising medium can do this, which is why SEM is so effective and such an amazingly powerful way to grow your business. While other agencies will tell you how many “clicks” you can get with your budget, at Full Circle Media, we give you qualified leads by constantly working to optimize your SEM for the best results.
- ad creation
- structured Campaigns
- site links
- bid management
Search Engine Optimization (SEO) is the process of optimizing a website so it performs well in an organic search based on your product or service and geography. Users trust search engines, so if your business has a presence in the top positions for the keywords they are searching, they will likely click on your website. It is easy to see how ranking highly for certain keywords increases the visibility of your website and leads to a higher number of website visitors. Great news if your ranked, but if not…your competition is likely taking your business.
- link building
- citation building
- meta tag optimization
- blog posting
- local landing pages
- video seo
- press releases
Display & Retargeting
Display Advertising on websites, apps or social media through banners or other ad formats made of text, images, flash, video, and audio. We brand your business and reach your audience and visitors. We can retarget to visitors after they have visited your website.
- Paid Media
- Ad design
- AD animation
- Managed Placements
- Keyword Placements
- Geo Fencing
- Programmatic Advertising
Social Media is still in its infancy but it’s growing up fast. You may not know where to begin, what platform to be on, or what to say. Maybe you’re well established on social media but want to know how to take it to the next level.
Since each social media platform serves a purpose, we can help you come up with a consistent message for each network and audience. For example, what works on Twitter won’t work on Facebook, and who you target on LinkedIn is not the same as the users on Instagram. It is important to really dive in and divisionalize your brands for each of these markets.
One of the biggest parts of social media is knowing who is where and what they are looking for there. Baby Boomers, Generation X, Millennials, and Generation Z all use social media differently. It is important that we set up a social media policy that works for your business to ensure your business is using social media to its advantage and not simply “posting.”
Email Marketing is a form of direct marketing that uses email to stay connected with your audience. Through email marketing you can build customer loyalty, trust in your product or company, and brand recognition.
At Full Circle Media, we can handle all aspects of your email marketing, from designing your email to sending it to recipients from your provided list or our purchased list.
- design & implimentation
- reporting & statistics
- purchased leads
For nearly 9 in 10 consumers, an online review is as important as a personal recommendation. Not only is the review important for a recommendation, but it contributes well to your SEO efforts.
Engage with your audience and manage your reputation online.
- reputation management
- review management and response
- reporting & statistics
User Experience (UX) is a hot term these days. While important, it is not only the UX of your website, but what happens at the point of sale, the actual service, and your digital and traditional advertising that must be analyzed and accentuated.
Have you ever truly gone through your website and other digital or traditional advertising to see what your message is really saying? Are you leveraging what you do and what you do well to your full advantage? We can help you utilize your company’s specialities and transform those into a complete UX that works.
- Digital access
- online forms
Whether you are looking to create a Video to put on your homepage to deliver your full message, or looking to leverage video for SEO or other purposes, we can help.
We do believe video is the future and we strongly suggest that you start producing and acquiring video today! Not only do you need short video assets on your website for clients to view, but you also need to use these videos to your advantage in regards to SEO. Putting a video up on your website and Youtube is not video SEO. Let our video team guide you through every step of your video productions and take care of all necessary SEO.